
Packaging and artwork
Pharmaceutical packaging and artwork, settled before printing
The pack is what your customer sees and what an inspector checks. We help you get both right before printing.
Key points
Primary and secondary packs
Blister, strip, bottle, tube, vial, carton and shipper.
Cost and lead time
Each material and pack size set out side by side.
Mandatory text checked
Every proof checked before it goes for printing.
One approval flow
From brief to signed-off proof, with nothing lost between.
In detail
How we settle the pack
Open any part for the detail.
Primary and secondary packaging
Primary packaging touches the product: blister and strip packs for tablets and capsules, bottles for syrups and suspensions, tubes for ointments and creams, and vials or ampoules for injectables. Secondary packaging holds it: the carton, the leaflet where one is needed, and the outer shipper.
For each choice we set out the material options, the pack sizes, the cost and the lead time side by side. A cheaper foil or board can save money per unit but add weeks if the manufacturer has to source it specially, and we tell you that before you decide, not after.
Choosing the pack size
Pack size affects your price per unit, how the product sells, and how much packing material the manufacturer has to buy in. We help you match the pack to your market and your quantity, and check that the manufacturer can run it on their packing lines without extra cost.
Artwork that carries what it must
A pharmaceutical label and carton have to carry mandatory text and declarations. For example:
- The generic name and strength of the product.
- The batch number, and the manufacturing and expiry dates.
- The manufacturer's name, address and licence number, and the marketing company's name and address.
- The price declaration and the storage conditions.
- The warnings required on prescription medicines.
We check each proof against these requirements and against your approved text, and flag anything missing or inconsistent. Where a point needs a regulatory or legal view, we coordinate with licensed professionals.
The approval flow
- Your text and design brief go to your designer or the manufacturer's artwork team.
- We check the first proof for mandatory text, spelling, dimensions and consistency with the rest of the pack.
- Corrections go back until the proof is right.
- You sign off the final proof.
- Only then does it go for printing, and we confirm with the manufacturer that the approved version is the one used.
Do you design the artwork?
We work alongside your designer or the manufacturer's artwork team rather than replacing them. We check the artwork for the mandatory text and declarations, manage the proofs and approvals, and confirm that the approved version is the one printed.
Which pack types can you advise on?
Blister and strip packs, bottles, tubes, cartons and the other common primary and secondary packs. If your product needs something less common, tell us and we will look into it with the manufacturers.

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